Team Matrix

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May E-Newsletter

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E-Newsletters

Partnership is a key cornerstone for Matrix, both in the relationships we build with our clients and the ones we forge with other vendors. This e-newsletter is extremely demonstrative of that, … Read more »

April E-Newsletter

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E-Newsletters

It's been a crazy week in the Matrix world! We just wrapped up three fantastic events this week: NAB Show in Las Vegas, mediaXchange in Washington D.C., and the OAAA/TAB Convention in Boca Raton. … Read more »

Raise Your Bottom Line

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Inside the Matrix

Generating revenue in sales is half the battle! It’s knowing that your revenue dollars are profitable and raising the bottom line ROI that wins the war. Being a competitive salesperson is more … Read more »

March E-Newsletter

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E-Newsletters

More daylight is not the only thing in our future: we are a month away from our next major product release, are you ready?  Catch a sneak peek below, as well as more insights on the Matrix platform, … Read more »

Digital Ad Sales: More Analytical Than You Think?

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Inside the Matrix

Data and analytics help drive sales! Today, with the influx of big and chaotic data comes advanced technologies with an organic infrastructure of analytics. Initially, these analytics were reactive; … Read more »

Are You Headed for Success or Failure?

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Boot Camp with Eileen Fredette

I’m often surprised at how many sales reps are not planning their pipeline. They aren’t aware of how many customers or prospects they need to pursue in order to achieve their revenue goal. I’m … Read more »

February E-Newsletter

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E-Newsletters

We’ve turned the corner and the days are getting longer! At Matrix, we can always use a little extra daylight as we work to implement strategies to grow our footprint throughout the media ecosystem. … Read more »

The Time to Plant is Now

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Boot Camp with Eileen Fredette

The best time to plant a tree was 20 years ago, the second best time is now. (Chinese proverb) … Read more »

January Newsletter

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E-Newsletters

New Year, New Releases We have a lot filling the pipeline in 2016! In April our users can expect to see the next Matrix product platform release, including more comprehensive analytics and … Read more »

3 Trends for Media Ad Sales Organizations

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Inside the Matrix

It’s the New Year, so of course it’s time to post the top 3 media ad sales trends! Consultative Sales Approach: Ad sellers will be challenged to be more consultative, able to express an understanding … Read more »