Matrix Solutions and Imagine Communications to Demonstrate End-to-End Ad Sales Workflow at IBC2018
Companies collaborate to optimize media ad sales by uniting front and back-office workflows … Read more »
Companies collaborate to optimize media ad sales by uniting front and back-office workflows … Read more »
Bringing together sell-side and buy-side industry leaders and decision-makers to evolve new and proven media ad sales strategies and workflows … Read more »
Tell us about your role and journey into technology. What made you join Matrix Solutions? I am a member of Main Line Equity Partners. Our strategy is to find … Read more »
Broadcasting giant NBCUniversal lit a fire under the industry when it unveiled CFlight, a new metric for broadcasters that unifies linear and digital viewing … Read more »
Ad spending on traditional broadcast was down in the first half of the year, while digital broadcast is booming, according to figures from Matrix Solutions. … Read more »
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