--- title: Matrix Blog | Brenda Hetrick (2) description: Brenda Hetrick | Latest insights and blog posts from Matrix Solutions (2) image: https://blog.matrixformedia.com/hubfs/Feature-Image-1200x628-Blog-Listing.jpg --- [![matrix](https://blog.matrixformedia.com/hubfs/Matrix_May2019%20Theme/images/logo-matrix-neg.png)](https://www.matrixformedia.com/?hsLang=en-us) [DEMO](https://www.matrixformedia.com/demo/?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/EP12-FraserWoollard-ICYMI.png) ](https://blog.matrixformedia.com/discussing-omnichannel-buying-efficiency-on-the-matrix-means-media-podcast?hsLang=en-us) #### [Discussing Omnichannel Buying Efficiency on the Matrix Means Media Podcast](https://blog.matrixformedia.com/discussing-omnichannel-buying-efficiency-on-the-matrix-means-media-podcast?hsLang=en-us) Listen in as Matrix's CEO, Mark Gorman, and CRO, Brenda Hetrick, talk to MediaOcean's SVP, Business Development, Fraser Woollard to discuss all things ad [… Read more »](https://blog.matrixformedia.com/discussing-omnichannel-buying-efficiency-on-the-matrix-means-media-podcast?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/Episode%205%20Local%20Views%20From%20the%20Top%20Headshots%201200.jpg) ](https://blog.matrixformedia.com/candid-conversation-series-local-tvs-happy-new-year-views-from-the-top?hsLang=en-us) #### [Matrix Means Media Podcast: Candid Conversation Series- Local TV's (Happy?) New Year: Views From the Top](https://blog.matrixformedia.com/candid-conversation-series-local-tvs-happy-new-year-views-from-the-top?hsLang=en-us) Listen in to hear Matrix CEO, Mark Gorman, join top leaders of some of the most influential media companies today including Steve Pruett (Executive Chairman of [… Read more »](https://blog.matrixformedia.com/candid-conversation-series-local-tvs-happy-new-year-views-from-the-top?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/Episode%204%20WTF%20Happened%201200%20Headshots.jpg) ](https://blog.matrixformedia.com/candid-conversation-series-wtf-just-happened-whats-ahead?hsLang=en-us) #### [Matrix Means Media Podcast: Candid Conversation Series- WTF Just Happened (And What's Ahead)](https://blog.matrixformedia.com/candid-conversation-series-wtf-just-happened-whats-ahead?hsLang=en-us) Listen in on Matrix CRO Brenda Hetrick's exclusive conversation with the industry's foremost forecaster and champion, MediaVillage founder Jack Myers, as we [… Read more »](https://blog.matrixformedia.com/candid-conversation-series-wtf-just-happened-whats-ahead?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/Episode%203%20Local%20TV%201200%20Headshots.jpg) ](https://blog.matrixformedia.com/candid-conversation-series-local-tv-video-advertising-reality-check?hsLang=en-us) #### [Matrix Means Media Podcast: Candid Conversation Series- Local TV/ Video Advertising: A Reality Check](https://blog.matrixformedia.com/candid-conversation-series-local-tv-video-advertising-reality-check?hsLang=en-us) Listen in to hear this post-election media sales state-of-the-union with some of the leading representative voices in local TV/video advertising. In Matrix's [… Read more »](https://blog.matrixformedia.com/candid-conversation-series-local-tv-video-advertising-reality-check?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/Digital%20Audio%20Episode%2011%20Snapshot%20Headshots.jpg) ](https://blog.matrixformedia.com/digital-audio-innovation-in-2020?hsLang=en-us) #### [Discussing How Digital Audio Companies are Innovating in 2020 on the Matrix Means Media Podcast](https://blog.matrixformedia.com/digital-audio-innovation-in-2020?hsLang=en-us) Shannon Havard, Vice President of Sales, The Jim Pattison Broadcast Group, and Mike Sherry, Vice President of Sales, Forever Media, talk digital audio [… Read more »](https://blog.matrixformedia.com/digital-audio-innovation-in-2020?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/Episode%202%20OTT%201200%20Headshots.jpg) ](https://blog.matrixformedia.com/candid-conversation-series-consumer-habits-impact-ott-video?hsLang=en-us) #### [Matrix Means Media Podcast: Candid Conversation Series- How are Consumer Habits and Attitudes Impacting OTT Video](https://blog.matrixformedia.com/candid-conversation-series-consumer-habits-impact-ott-video?hsLang=en-us) Listen in as Magid's Jill Rosengard Hill and The Vertere Groups Tim Hanlon discuss recent survey insights on the current state of consumer viewing – behaviors, [… Read more »](https://blog.matrixformedia.com/candid-conversation-series-consumer-habits-impact-ott-video?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/Episode%201%20Addressable%201200%20Headshots.jpg) ](https://blog.matrixformedia.com/candid-conversation-series-addressable-advertising?hsLang=en-us) #### [Matrix Means Media Podcast: Candid Conversation Series- Addressable Advertising](https://blog.matrixformedia.com/candid-conversation-series-addressable-advertising?hsLang=en-us) Matrix CRO, Brenda Hetrick, joined with an inspiring panel of industry leaders for a Candid Conversation on Addressable Advertising, where it is and where it’s [… Read more »](https://blog.matrixformedia.com/candid-conversation-series-addressable-advertising?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/AWM%20Episode%2010%20Snapshot%20Headshots.jpg) ](https://blog.matrixformedia.com/awm?hsLang=en-us) #### [AWM on the Matrix Means Media Podcast](https://blog.matrixformedia.com/awm?hsLang=en-us) Matrix' CRO, Brenda Hetrick and RISE Marketing's Deanna Kennedy talk with the Alliance for Women in Media's (AWM) Keisha Sutton James and Becky Brooks about [… Read more »](https://blog.matrixformedia.com/awm?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/Matrix-Means-Media-Podcast-1.png) ](https://blog.matrixformedia.com/mmm_episode_1?hsLang=en-us) #### [Episode 1: Matrix Means Media w/ FreeWheel's Sarah Foss](https://blog.matrixformedia.com/mmm_episode_1?hsLang=en-us) I am very excited to announce the launch of the "Matrix Means Media" podcast with yours truly, serving as a resident host! We created this podcast to provide [… Read more »](https://blog.matrixformedia.com/mmm_episode_1?hsLang=en-us) [![](https://blog.matrixformedia.com/hubfs/June%20Featured%20Image.jpg) ](https://blog.matrixformedia.com/june-media-sales-newsletter2019-0?hsLang=en-us) #### [June E-Newsletter: What's Happening at Matrix Solutions](https://blog.matrixformedia.com/june-media-sales-newsletter2019-0?hsLang=en-us) Our June eNews is chock-full of riveting material! This month we share a case study from one customer on their transition to Monarch, CEO Mark Gorman's podcast [… Read more »](https://blog.matrixformedia.com/june-media-sales-newsletter2019-0?hsLang=en-us) [« First](https://blog.matrixformedia.com/topic/brenda-hetrick/page/1?hsLang=en-us) [‹ Previous](https://blog.matrixformedia.com/topic/brenda-hetrick/page/1?hsLang=en-us) [1](https://blog.matrixformedia.com/topic/brenda-hetrick/page/1?hsLang=en-us) [2](https://blog.matrixformedia.com/topic/brenda-hetrick/page/2) [3](https://blog.matrixformedia.com/topic/brenda-hetrick/page/3?hsLang=en-us) [Next ›](https://blog.matrixformedia.com/topic/brenda-hetrick/page/3?hsLang=en-us) [Last »](https://blog.matrixformedia.com/topic/brenda-hetrick/page/3?hsLang=en-us) ### Subscribe to Email Updates ### Recent Posts ![matrix](https://blog.matrixformedia.com/hubfs/Matrix_May2019%20Theme/images/logo-matrix-neg.png) Toll Free: 877.687.9066 Direct Dial: 412.697.3000 General: info@matrixformedia.com Suite 500 Nova Tower 1, One Allegheny Square, Pittsburgh, PA ###### Follow Us - [**](https://www.youtube.com/channel/UC_FBRWgruVCe_y9dNUv6yng?view_as=subscriber) - [**](https://www.linkedin.com/company/matrix-solutions?trk=tabs_biz_home) - [![](https://blog.matrixformedia.com/hubfs/MatrixSolutions_July2020/Image/x-social-media-black-icon.png)](https://twitter.com/matrxsolutions) - [**](https://www.facebook.com/MatrixSolutions) - [**](https://www.instagram.com/matrxsolutions/) ###### Contact ### Fields marked with an * are required © 1992-2019 Matrix Solutions | [Privacy Policy](https://www.matrixformedia.com/privacy-policy/?hsLang=en-us) | [Cookie Policy](https://www.matrixformedia.com/cookie-policy/?hsLang=en-us) | [Terms & Conditions](https://www.matrixformedia.com/terms-conditions/?hsLang=en-us)