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Matrix Means Media Podcast: Candid Conversation Series- Ad-Supported Streaming TV FTW

Written by Brenda Hetrick | September 24, 2021

Listen in to the September Media Ad Sales Summit Candid Conversation, discussing the rapid rise and widespread penetration of ad-supported streaming television offerings as well as how CTV/OTT/FAST advertising is transforming on-demand and linear video streaming, what its future looks like, and the significant challenges that still lie ahead. Brenda Hetrick (CRO, Matrix Solutions) moderates and is joined by Michael Teicher (Chief Revenue Officer, E.W. Scripps), Ian Donnelly (Manager, Ad Operations, Cinedigm), and Raoul Marinescu (President, Streaming Sales, Local Now/ Entertainment Studios). 

...and don't miss the 'pre-game' session with Brenda Hetrick and Matrix CEO, Mark Gorman, where they set the stage before the conversation  kicks off!

 

Check out more episodes at www.MatrixMeansMedia.com