Our Q1 2021 CEO Video update features Matrix’s CEO, Mark Gorman, giving you all the great things going on in the world of Matrix! He discusses Matrix’s plans to begin moving forward from the pandemic with a ‘new normal’ strategy of opening up Matrix’s US office. Mark also touches upon how the next Media Ad Sales Summit, planned for Jan. 18-21st, 2022, is currently set to be an in-person event, once again held in Miami Beach, FL. If you have not had a chance to check out our Candid Conversation series, it gives a feel of the types of topics covered during the in-person Media Ad Sales Summit through continued live monthly webinars with various industry leaders.
The upcoming Candid Conversation, to be held on April 20th, will feature members of the Media Ad Sales Council (MASC). This is a group formed by Matrix to tackle challenges and initiatives all aimed at helping to move the media sales ecosystem, as a whole encompassing both the buy and sell sides forward through finding solutions that meet the needs of the industry. In this Q1 video update, Mark gives some more insight into who and what is involved in this MASC group.
Last but not least, Mark covers some of the exciting things that are new at Matrix such as a new partnership with CMG, the new account growth feature added into the Monarch platform, the continuing developments to the National Workflow geared towards elevating automated processes, and updates on the development of the Matrix Sales Gateway.
With so much valuable information covered, check out the full video here!