---
title: "Matrix Media Sales Podcast: The Radio Show & Digital's Impact on Radio Sales - Episode 04"
description: "Matrix Media Sales Podcast: The Radio Show & Digital's Impact on Radio Sales - Episode 04"
---

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# Matrix Media Sales Podcast: The Radio Show & Digital's Impact on Radio Sales - Episode 04

 Posted on  September 6, 2016  by [Dan Tallarico](https://blog.matrixformedia.com/author/dan)

[Matrix Media Sales Podcast](https://blog.matrixformedia.com/topic/matrix-media-sales-podcast), [media sales podcast](https://blog.matrixformedia.com/topic/media-sales-podcast), [podcast](https://blog.matrixformedia.com/topic/podcast), [radio sales](https://blog.matrixformedia.com/topic/radio-sales), [radio show](https://blog.matrixformedia.com/topic/radio-show)

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In episode 4 of our Matrix media Sales Podcast I sit down with Justin Matase, our Business Development Manager, to talk about the world of Radio. More specifically, how radio sales is impacted by digital streams and podcast.

 

**Some of the questions we discuss on the podcast:**

How do radio sales teams differ than cable or national media sales teams?

Is digital an opportunity or a nuisance?

Should the DJs be recording podcasts and leveraging digital media to expand their reach?

You can subscribe to the [Matrix Media Sales Podcast](https://itunes.apple.com/us/podcast/matrix-solutions-media-sales/id1139811278) on iTunes here or s[tream it on SoundCloud below](https://soundcloud.com/user-328292058/the-radio-show-how-radio-sales-can-leverage-digital-matrix-media-sales-podcast-episode-4):

 

 Tags: [Matrix Media Sales Podcast](https://blog.matrixformedia.com/topic/matrix-media-sales-podcast), [media sales podcast](https://blog.matrixformedia.com/topic/media-sales-podcast), [podcast](https://blog.matrixformedia.com/topic/podcast), [radio sales](https://blog.matrixformedia.com/topic/radio-sales), [radio show](https://blog.matrixformedia.com/topic/radio-show)

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