Vista Radio Implements Matrix Solutions’ Monarch Media-specific Ad Sales Platform Across 41 Stations
The platform will enable the Canadian broadcaster to capitalize on best practices and operational efficiencies nationwide … Read more »
Broadcast Dialogue – The Podcast: Mark Gorman, CEO of Matrix Solutions, on media ad sales in the data economy
As Published in Broadcast Dialogue … Read more »
The Ad Sales Rubik’s Cube
As published on BroadcastDialogue.com Data, Data, and More Data The proliferation of advertising data is the epitome of a double-edged sword. On one side, we … Read more »
Federated Media Adopts Matrix Solutions’ Media-Specific Ad Sales Platform, Monarch, to Advance Sales Capabilities
Operating as a single hub, Monarch will manage all sales processes while also identifying up-sell and cross-sell opportunities for Federated Media’s radio, … Read more »
Matrix Solutions Unveils Product Roadmap for Global Ad Sales Platform Ahead of NAB 2019
Platform vision for Monarch aligned with and reflects the emerging evolution of the media industry for the next two years … Read more »
Matrix Solutions' Brenda Hetrick Named to Alliance for Women in Media Board
Alliance for Women in Media, Foundation Announce 2019 Board 2019 Gracie Awards Garner Record Number of Entries … Read more »
What publishers can offer brands against any advertising “-opoly”
Published by Adotas … Read more »
Matrix Solutions Partners with Aspirant, Providing Media Ad Sales Teams with Greater Customization Options for Reporting and Analytics
New partner to serve as system integrator and enable more customer-specific workflow enhancements … Read more »
Broadcast TV’s Future: A Win For S&P’s Flynn
As posted in TVBR / RBR by Adam Jacobson … Read more »