Rishad Tobaccowala Announced as Opening Keynote Speaker for the 6th Annual Media Ad Sales Summit

Matrix, the developers of the only global ad sales platform built for media, have announced Rishad Tobaccowala as the opening keynote speaker for their 6th annual Media Ad Sales Summit, taking place November 8-10, 2023 at the Conrad Hotel in Fort Lauderdale, FL with Rishad’s opening keynote set for Thursday, November 9th at 9AM. Rishad, a renowned executive leadership guru and former long-time Publicis Groupe digital media advertising executive, will share a powerful roadmap for organizations seeking to transform themselves into future-ready relevance and ongoing success. 

Rishad, one of the most trusted authorities on digital media, will also share a few documented cases on organizational leadership success from his current book ‘Restoring the Soul of Business: Staying Human in the Age of Data’. Rishad’s insights will prove timely and relevant to setting the stage for a mission-critical media marketplace transformation conversation as the Summit brings together leaders from across the media industry who represent varying verticals, to discuss both the challenges and opportunities the industry currently faces, while aiming to reduce the friction and improve efficiencies when buying and selling advertising.

“We are very excited to have Rishad kicking off our opening keynote session for the Media Ad Sales Summit,” said Mark Gorman, CEO, Matrix Solutions. "His wealth of expertise in helping organizations and teams re-invent themselves to remain relevant in changing times is very much in line with why we founded the Summit and have continued to produce it for 6 years. Furthermore, the takeaways Rishad will deliver to Summit attendees will not only be invaluable, strategically, but will also prove viable in accelerating the future of media ad sales collectively as an industry.”

The Media Ad Sales Summit is produced by Matrix Solutions and sponsored this year by GroundTruth and Compulse.

The Media Ad Sales Summit registration is now open. For more information or to register, visit: matrixformedia.com/summit2023.

About Matrix Solutions
Matrix Solutions is a forward-thinking technology company that empowers the media ad sales world with intelligence, technology, and expertise. It provides the technology backbone for the end-to-end workflow for sales organizations, transacting in the media marketplace. Its flagship solution, Monarch, is the only global ad sales platform built specifically for media, delivering the CRM and business intelligence necessary to optimize inventory, while the Matrix Sales Gateway, serving as a sell-side dedicated platform allows for the ingestion and dissemination of data from all providers in the ecosystem that participate in the negotiation and execution process. Matrix manages more than $13 billion annually in media ad revenue, has over 10K users, maintains over 95% renewal rate, and has founded the annual Media Ad Sales Summit and Media Ad Sales Council (MASC) – both of which bring together industry leaders to advance the future of media ad sales. For more information, please visit matrixformedia.com.