Broadcast Ad Spending Slips in 1st Half, Says Matrix Solutions
Ad spending on traditional broadcast was down in the first half of the year, while digital broadcast is booming, according to figures from Matrix Solutions. … Read more »
Matrix Solutions Publishes its 2018 Midyear Ad Spend Report, Unveiling New Ad Spend Figures by Platform and Industry
With or Without Politics, Advertising Spend in Broadcast Declines while Growth in Radio Remains Flat in Midyear Update, Digital Broadcast Surges … Read more »