In this closing session for the 2022 Media Ad Sales Summit, we take a look at the industry's still-new New Year - with two of the country's most influential local media agency executives. Hear their reads of the post-holiday advertising marketplace, and their assessments of what's ahead for local ad spend in 2023.
- Tim Hanlon, Founder & CEO, The Vertere Group – Interviewer
- Kathy Doyle, EVP, Local Investment, Magna/IPG – Interviewee
- Martha Matthews, SVP, Group Media Director, dentsu – Interviewee