---
title: Matrix Blog | ad-based services
description: ad-based services | Latest insights and blog posts from Matrix Solutions
image: https://blog.matrixformedia.com/hubfs/Feature-Image-1200x628-Blog-Listing.jpg
---

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[![](https://blog.matrixformedia.com/hubfs/Blog-2.2-Header-Image-2000x1000.jpg) ](https://blog.matrixformedia.com/https/www.nexttv.com/blogs/improving-the-tv-ad-sales-process-for-buyers?hsLang=en-us)

#### [Improving the TV Ad Sales Process for Buyers](https://blog.matrixformedia.com/https/www.nexttv.com/blogs/improving-the-tv-ad-sales-process-for-buyers?hsLang=en-us)

 Sponsored Content from Matrix as published on NextTV.com Buying television ad space can be a complicated, frustrating process for buyers. Local advertisers, [… Read more »](https://blog.matrixformedia.com/https/www.nexttv.com/blogs/improving-the-tv-ad-sales-process-for-buyers?hsLang=en-us)

[![](https://blog.matrixformedia.com/hubfs/Blog-4-Header-Image-2000x1000.jpg) ](https://blog.matrixformedia.com/competition-for-ad-dollars-is-not-who-you-think?hsLang=en-us)

#### [Competition for Ad Dollars Is Not Who You Think](https://blog.matrixformedia.com/competition-for-ad-dollars-is-not-who-you-think?hsLang=en-us)

 Sponsored Content from Matrix as published on NextTV.com Many broadcasters focus their ad sales efforts on surpassing their perceived competition, such as the [… Read more »](https://blog.matrixformedia.com/competition-for-ad-dollars-is-not-who-you-think?hsLang=en-us)

[![](https://blog.matrixformedia.com/hubfs/Delivering%20What%20Matrix%20Clients%20Need%20Feature%20Image.png) ](https://blog.matrixformedia.com/max-delivering-what-matrix-clients-need?hsLang=en-us)

#### [MAX - Delivering What Matrix Clients Need](https://blog.matrixformedia.com/max-delivering-what-matrix-clients-need?hsLang=en-us)

 The Matrix Advisory Xchange, or MAX, was formed for and with Matrix customers in a true collaborative fashion to better understand their current and future [… Read more »](https://blog.matrixformedia.com/max-delivering-what-matrix-clients-need?hsLang=en-us)

[![](https://blog.matrixformedia.com/hubfs/Blog%202%20Header%202000x1000.jpg) ](https://blog.matrixformedia.com/ad-decisions-driven-by-better-data-0?hsLang=en-us)

#### [Ad Decisions Driven by Better Data](https://blog.matrixformedia.com/ad-decisions-driven-by-better-data-0?hsLang=en-us)

 Sponsored Content from Matrix as published on NextTV.com Today’s advertisers have more options than ever before. Choices for television viewers are expanding [… Read more »](https://blog.matrixformedia.com/ad-decisions-driven-by-better-data-0?hsLang=en-us)

[![](https://blog.matrixformedia.com/hubfs/Next%20TV%20Blog%201%20Header%20Image%201200%20.jpg) ](https://blog.matrixformedia.com/broadcasters-shifting-to-support-new-ad-based-services?hsLang=en-us)

#### [Broadcasters Shifting to Support New Ad-based Services](https://blog.matrixformedia.com/broadcasters-shifting-to-support-new-ad-based-services?hsLang=en-us)

 Sponsored Content from Matrix as published on NextTV.com Declining linear TV viewership and increasing use of mobile devices for on-demand content viewing have [… Read more »](https://blog.matrixformedia.com/broadcasters-shifting-to-support-new-ad-based-services?hsLang=en-us)

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