Matrix' CRO, Brenda Hetrick and RISE Marketing's Deanna Kennedy talk with the Alliance for Women in Media's (AWM) Keisha Sutton James and Becky Brooks about AWM's need to pivot and shift throughout the challenges of 2020.
Listen in as we discuss how AWM had to adopt a new MO to deliver a virtual Gracies event to an expanded audience and pivot their focus to be able to better engage and inspire members in a year where the pandemic tried to steal center stage.
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