Listen in as Magid's Jill Rosengard Hill and The Vertere Groups Tim Hanlon discuss recent survey insights on the current state of consumer viewing – behaviors, attitudes, preferences, likelihoods – with a pre vs. post Covid comparison of media consumption, and how this current state of consumer viewing will impact the fast-changing business of “television” in the months and years ahead. Don't miss the 'pre-game' session with Matrix CEO, Mark Gorman, and CRO, Brenda Hetrick, before the Candid Conversation kicks off!
*This Candid Conversation did include a presentation with slides discussed throughout. In order to watch this conversation and see the slides, you can also register for and access the on demand version here!
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