Revenue Analytics' Steph Garfrerick, Vice President, Media Vertical, is set to speak at the upcoming '22 Media Ad Sales Summit.
Steph will be speaking in the Programmatic Ad Sales panel on Thursday, January 20th. This panel will discuss how, as pressure grows on marketers, agencies, and media companies to increase the ROI of TV/video advertising, programmatic platforms and dynamic pricing mechanisms are playing larger roles in the transactional process. What’s working now and what needs to improve for ad buyers and sellers to more enthusiastically “trust the process"?
As VP of the Media Vertical, Steph oversees day-to-day operations of the vertical and drives the go-to-market strategy and long-term vision for RateOptics, the next-gen pricing system that powers some of the largest media companies in North America. We look forward to Steph joining us at this upcoming Summit!
About the Media Ad Sales Summit
The Media Ad Sales Summit is an annual event hosted by Matrix Solutions, where media industry leaders come together to discuss all things media and technology, and what the future looks like. To register, view the agenda, or get more information on the Media Ad Sales Summit, visit https://www.matrixformedia.com/summit2022.