July E-Newsletter: What's Happening at Matrix Solutions

Monarch has hit the streets! As far as media technology goes, Monarch is the only media data hub with integrations, CRM, intelligence, forecasting, OMS capabilities, reporting and analytics specific to the media world. … Read more »

3 Key Areas to Better Monetize Programmatic Advertising

Posted on July 19, 2017 by Mark Gorman - Programmatic, Advertising

A few weeks ago I had the opportunity to speak at the Programmatic TV Summit and I want to share some thoughts and observations. We are all discussing “programmatic tv” or “technology enabled buying” or whatever the current term may be. The Programmatic Summit was a nice summation of today’s viewpoints, with three key areas shaping most of the conversation around programmatic: audience, inventory, and measurement. … Read more »

Meet Monarch - A Global Media Ad Sales Platform from Matrix Solutions

Today, Monarch is available to anyone in the media sales industry.  As far as media technology goes, Monarch is the only media data hub with integrations, CRM, intelligence, forecasting, OMS capabilities, reporting and analytics specific to the media world. … Read more »

The Advertiser, Media Sales, Consumer Triangle - Matrix Media Sales Podcast Episode 14

Posted on July 07, 2017 by Dan Tallarico - Matrix Media Sales Podcast

In this episode of the podcast we talk with Matt DeRienzo, Executive Director at LION Publishers, about the changing state of media ad sales in the world of publishing. Matt has been in this industry for years and has worked in nearly every aspect of the publishing world.  … Read more »

Matrix Solutions and Katz Media Group Offer Reporting System for Media Partners

Posted on July 05, 2017 by Dan Tallarico - Integrations, press release, Katz

  Matrix Solutions, the leader in global media ad sales platforms that enable intelligent business solutions, and Katz Media Group (Katz), the nation’s leading media sales organization in audio and television advertising, together offer a forecast and pending business reporting system for its broadcast partners. The Matrix platform combines the local and national pending advertising business into one system providing broadcasters with a comprehensive forecasting tool within the Matrix platform. … Read more »

Meet Matrix Monarch: Intelligent, Automatic Alerts

Posted on June 28, 2017 by Dan Tallarico - Alerts Engine, Matrix Monarch

At Matrix Solutions we are developing an exciting new platform called Matrix Monarch. The Monarch platform has been designed on top of a smart layer of technology. The core architecture allows for detailed, "made-to-order" options specific to your needs.  … Read more »

Broadcasting & Cable: Mixing automated ad tech and personal relationships is key

Posted on June 27, 2017 by Team Matrix - Broadcasting

Matrix Solutions' CEO, Mark Gorman, was included in a panel discussion at the Programmatic Summit, held June 13 in New York as part of B&C and Multichannel News’ VidWeek, during which participants took a big-picture look at local TV, and how automated advertising could benefit the industry. … Read more »

Meet Matrix Monarch: Interactive Deal Pipeline

At Matrix Solutions we've been working on an exciting new platform called Matrix Monarch. The Monarch platform is the culmination of research and conversations over the the past years to deliver a product tailored to the acute needs of the modern media ad sales team. We built the foundation of the platform to better fit your workflow.  Today, let's talk about the new Interactive Deal Pipeline. … Read more »

June E-Newsletter: What's Happening at Matrix Solutions

To say things are heating up on the east coast this week is an understatement!  And that is true for Pittsburgh as well, not only did our Penguins win heat things up, but our ever-anticipated global media ad sales platform, Monarch, which has been in beta the past few months is set for lift off. If you have not taken a tour of the new platform and its advanced features and functionality, give us a shout, and we can schedule a sneak peek to show you how its new infrastructure is empowering sales to sell faster, smarter, and more efficiently. … Read more »

Meet Matrix Monarch: Data Cards

Posted on June 12, 2017 by Dan Tallarico - Matrix Monarch, Data Intelligence, Sales Data

At Matrix Solutions we've been working on an exciting new platform called Matrix Monarch. The Monarch platform is the culmination of research and conversations over the the past years to deliver a product tailored to the acute needs of the modern media ad sales team. We built the foundation of the platform to better fit your workflow.  … Read more »
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