Dan Tallarico

Recent Posts

Three Things We Learned About Radio Ad Sales

After talking with Presidents, VP of Sales, Directors of Digital, and GSMs about radio ad sales, we learned that (no surprise here) the radio industry is in the middle of a sea change. Digital is … Read more »

How are Radio Sellers Using Podcasts to Improve Revenue? - Matrix Media Sales Podcast Episode 7

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Matrix Media Sales Podcast

This is the final Matrix Media Sales Podcast recorded directly from the 2016 Radio Show floor. In this episode I'm joined by the CRO of Matrix Solutions, Brenda Hetrick. Brenda (a podcast crowd … Read more »

Matrix Media Sales Podcast: The Future of Radio & Podcast with Georgia Beasley - Episode 05

At the 2016 Radio Show we thought it'd be a smart idea to setup our podcast equipment to gather thoughts on the industry. We recorded a few hours of audio from the show floor, this being the first of … Read more »

Matrix Media Sales Podcast: The Radio Show & Digital's Impact on Radio Sales - Episode 04

In episode 4 of our Matrix media Sales Podcast I sit down with Justin Matase, our Business Development Manager, to talk about the world of Radio. More specifically, how radio sales is impacted by … Read more »

Matrix Media Sales Podcast:The Technology Behind Media Sales - Episode 03

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Matrix Media Sales Podcast, podcast

In episode 3 of our Matrix Media Sales Podcast, I sit down with two of our developers, Dan & David, to talk about the various technologies that power ad tech platforms. We touch base on the … Read more »

Matrix is a Pittsburgh Tech 50 Finalist!

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Once again, Matrix has been chosen as a Tech 50 Finalist. Last year Matrix was nominated in the "Technology Business Product of the Year" and this year Matrix is a finalist in the "Solution Provider … Read more »

Introducing the Matrix Media Sales Podcast

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Blog, media sales, podcast, Sales Enablement

At Matrix we're working on increasing awareness of sales enablement and tools that improve media sales. And while we're putting thoughts into infographics and videos, we thought we should get a … Read more »

3 Tips to Improve Media Sales Email Campaigns

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Blog, email tools, media sales tips

Welcome to part two of our series on emails for media sales organizations! Today we'll discuss best practices—a couple of tricks and tips to write emails that helps your sales. In part one of our … Read more »

3 Ways Automated Emails Improve Media Sales

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Blog, email automation, media sales help

“How can a series of emails improve my sales funnel?” It’s a question we hear often. And a valid one. Why is a series of emails sent to a prospect effective? How does that equate to opportunities? … Read more »