Tim Hanlon on the Matrix Means Media Podcast
Listen in as Brenda Hetrick interviews Vertere Group's Tim Hanlon, to discuss how media companies are utilizing the time now to 'fix what's broken'; … Read more »
Recent Posts
Rob Elder on the Matrix Means Media Podcast
Listen in as Brenda Hetrick interviews Genius's Rob Elder, to discuss all things ad sales, including how Genius is creating new solutions for their advertisers … Read more »
Mark Gorman on the Matrix Means Media Podcast
Listen in as Brenda Hetrick interviews Matrix CEO, Mark Gorman for a no-holds-barred conversation on COVID-19, producing a future-forward focused culture, … Read more »
Jay Stevens on the Matrix Means Media Podcast
In this podcast Brenda Hetrick, along with Matrix's CTO, Adam Gotlieb, interview Hudson MX's Jay Stevens to discuss TIP Compliance and automating the ad buy / … Read more »
Episode 1: Matrix Means Media w/ FreeWheel's Sarah Foss
I am very excited to announce the launch of the "Matrix Means Media" podcast with yours truly, serving as a resident host! We created this podcast to provide … Read more »
Sarah Foss on the Matrix Means Media Podcast
In this podcast Brenda Hetrick delves into how FreeWheel’s Sarah Foss got started in media, how technology and processes have and haven’t changed over the … Read more »
Implementing a ‘Just Ask for It’ Attitude
How viewers consume and interact with linear advertising is very different than that of digital. The opportunities are different and so too is the sales … Read more »
Steadying the Course Amongst Considerable Media Disruption
Considerable disruption is happening in the media industry both domestically and internationally; from mergers and acquisitions to changes in content creation … Read more »
Evolving Alongside the Changing Media Landscape
The media landscape is evolving at a rapid pace and with $223.7 billion dollars in media advertising last year and a projected $240 billion this year – there … Read more »
Automating Ad Buy / Sell Processes
The recent Media Ad Sales Summit dove head first into the conversations of automating the ad buy and sell process and what was made clear is the need for more … Read more »