---
title: "Matrix Means Media Podcast: Candid Conversation Series- Broadcast Media's New Groove"
description: Brenda Hetrick, CRO of Matrix, interviews key industry leaders and shares an insider viewpoint on how process, technology, and consumer behavior are propelling the automation evolution of ad buying and selling.
image: https://blog.matrixformedia.com/hubfs/Ep10%20Snapshot%20Image%201200%20Headshots.jpg
---

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# Matrix Means Media Podcast: Candid Conversation Series- Broadcast Media's New Groove

 Posted on  June 17, 2021  by [Brenda Hetrick](https://blog.matrixformedia.com/author/brenda-hetrick)

[Brenda Hetrick](https://blog.matrixformedia.com/topic/brenda-hetrick), [E W Scripps](https://blog.matrixformedia.com/topic/e-w-scripps), [Mark Gorman](https://blog.matrixformedia.com/topic/mark-gorman), [Matrix Means Media Podcast](https://blog.matrixformedia.com/topic/matrix-means-media-podcast), [New Episode](https://blog.matrixformedia.com/topic/new-episode), [Candid Conversations](https://blog.matrixformedia.com/topic/candid-conversations), [candid conversation series](https://blog.matrixformedia.com/topic/candid-conversation-series), [The Weather Group](https://blog.matrixformedia.com/topic/the-weather-group), [Allen Media Group](https://blog.matrixformedia.com/topic/allen-media-group), [Nexstar Broadcasting Group](https://blog.matrixformedia.com/topic/nexstar-broadcasting-group), [Tom O'Brien](https://blog.matrixformedia.com/topic/tom-obrien), [Brian Lawlor](https://blog.matrixformedia.com/topic/brian-lawlor), [William Sally](https://blog.matrixformedia.com/topic/william-sally)

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![Ep10 Snapshot Image 1200 Headshots](https://blog.matrixformedia.com/hs-fs/hubfs/Ep10%20Snapshot%20Image%201200%20Headshots.jpg?width=350&name=Ep10%20Snapshot%20Image%201200%20Headshots.jpg)

Listen in to the June Media Ad Sales Summit Candid Conversation, focused on the challenges and opportunities of broadcast media groups as they become not only bigger, but emerge as the driving engines behind a wide range of synergistic cross-media enterprises. Brenda Hetrick (Matrix Solutions) moderated this discussion with Tom O'Brien (The Weather Group/ Allen Media Group), Brian Lawlor (E.W. Scripps) and William Sally (Nexstar Broadcasting Group).

...and don't miss the 'pre-game' session with Matrix CEO, Mark Gorman, and CRO, Brenda Hetrick, where they set the stage before the conversation  kicks off!

 

 

Check out more episodes at[ www.MatrixMeansMedia.com ](https://info.matrixformedia.com/en/podcast?hsLang=en-us)

 Tags: [Brenda Hetrick](https://blog.matrixformedia.com/topic/brenda-hetrick), [E W Scripps](https://blog.matrixformedia.com/topic/e-w-scripps), [Mark Gorman](https://blog.matrixformedia.com/topic/mark-gorman), [Matrix Means Media Podcast](https://blog.matrixformedia.com/topic/matrix-means-media-podcast), [New Episode](https://blog.matrixformedia.com/topic/new-episode), [Candid Conversations](https://blog.matrixformedia.com/topic/candid-conversations), [candid conversation series](https://blog.matrixformedia.com/topic/candid-conversation-series), [The Weather Group](https://blog.matrixformedia.com/topic/the-weather-group), [Allen Media Group](https://blog.matrixformedia.com/topic/allen-media-group), [Nexstar Broadcasting Group](https://blog.matrixformedia.com/topic/nexstar-broadcasting-group), [Tom O'Brien](https://blog.matrixformedia.com/topic/tom-obrien), [Brian Lawlor](https://blog.matrixformedia.com/topic/brian-lawlor), [William Sally](https://blog.matrixformedia.com/topic/william-sally)

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