---
title: Meet the 2024 Superhero Sales Success Winner!
description: Sales superheroes sell smarter, faster, & more efficiently & when they share their Matrix Solutions success stories, they can be a winner too!
---

[Matrix Blog ](https://blog.matrixformedia.com)

# [Meet the 2024 Superhero Sales Success Winner!](https://blog.matrixformedia.com/meet-the-2024-sales-superhero)

 Written by [Team Matrix](https://blog.matrixformedia.com/author/celiavine) | January 31, 2025

*Congratulations to our 2024 Matrix Sales Superhero, Jessica Reid of Federated Digital Solutions!*

In addition to having her success story featured on the Matrix website and compiled into the Matrix Solutions' winner’s playbook, she's also earned $1,000!

Check out the full winning submission below...

*Challenge: * 

Manage and grow an inherited book of business while also focusing on driving new business growth.

*Solution:  *

Daily updates to new business activities in Matrix

Planning next steps each time entering completed activity. Utilized list builder to sort account list/prospect list, staying organized and prioritizing accounts or prospects. Evaluated growth using pacing reports comparing last year to path to 2024 success. Daily check-ins with sales outlook…. Utilized churn reports to monitor inherited business opportunities and past spend.

*Key Benefits: *

These efforts culminated in an 86% increase in my total book of business for 2024

– largely new business development while upselling existing accounts  
– breakout new business 36% of growth/existing 50%

*Matrix function(s) utilized to achieve this success:  *

Activity tracking, sales outlook, list builder, alerts, pacing reports, churn reports, and deals.

Share your sales successes [here](https://info.matrixformedia.com/sales-success?hsLang=en-us).  

[View full post](https://blog.matrixformedia.com/meet-the-2024-sales-superhero)

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