Grupo OPSA “to gain operational sales efficiencies and capitalize on more cross-sales opportunities throughout the enterprise.”

Matrix Solutions, a global ad sales platform built for media, today announced Grupo OPSA has deployed Monarch, Matrix Solution’s modern media ad sales … Read more »

Is A Common Currency Here Or In Need Of Overhaul?

There is no denying the splash NBCUniversal made after debuting what is considered to be the pioneering one-size-fits-all advertising metric, unifying audience … Read more »

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