Automating the Buy of Local Spot
Comprised of a ridiculous number of steps, buying local spots proves a giant pain for both agencies and brands. Buyers are tasked with going to each station … Read more »
Common Currency to Pave the Way for Cross-Screen Sales
Common currency and measurement has proven key to buying and selling cross-screen advertising campaigns. This fundamental shift will afford advertisers the … Read more »
April E-Newsletter: What's Happening at Matrix Solutions
In this eNews we are excited to share our latest happenings, including our new Monarch logo, a link to listen in on the 5Qs Shaping the Future of AdTech … Read more »
How to best prep for the sales team of tomorrow
We have all heard how different the future media sales teams could look. With multiple platforms to sell many of the skills that made sellers successful in the … Read more »
March E-Newsletter: What's Happening at Matrix Solutions
We are excited to use this eNewsletter as forum to announce a new webinar, ‘You Asked. We Answer. 5 Q's Shaping the Future of AdTech’ happening March 20th! … Read more »
February E-Newsletter: What's Happening at Matrix Solutions
Here is your latest eNews from Matrix Solutions, including an announcement of the new Advertising Spend Report 2017, a recap on the 2018 Media Sales Symposium, … Read more »
Symposium Uncovers: Need to Innovate while Staying Relevant
Last week, Matrix Solutions hosted the second annual Media Sales Symposium in San Francisco. This Symposium proved a niche gathering of industry leaders, … Read more »
