How Automation Improves the Ad Sales Process
Sponsored Content from Matrix as published on NextTV.com Many participants in the broadcast advertising market have recognized that there are several … Read more »
Recent Posts
Matrix CEO Video Update: Q3 2021
In our Q3 2021 CEO video update, Matrix CEO, Mark Gorman, shares the latest industry updates and Matrix's role in helping advance the future of media ad sales. … Read more »
September 2021 E-News: What's Happening at Matrix
September has been an exciting month for Matrix and we are eager to show you what's new! In this edition of the Matrix eNews, you will find the latest Beet.TV … Read more »
Improving the TV Ad Sales Process for Buyers
Sponsored Content from Matrix as published on NextTV.com Buying television ad space can be a complicated, frustrating process for buyers. Local advertisers, … Read more »
Competition for Ad Dollars Is Not Who You Think
Sponsored Content from Matrix as published on NextTV.com Many broadcasters focus their ad sales efforts on surpassing their perceived competition, such as the … Read more »
August 2021 E-News: What's Happening at Matrix
August has been a jam-packed month for Matrix and we are excited to show you what's new! In this edition of the Matrix eNews, you will find an exclusive … Read more »
MAX - Delivering What Matrix Clients Need
The Matrix Advisory Xchange, or MAX, was formed for and with Matrix customers in a true collaborative fashion to better understand their current and future … Read more »
July 2021 E-News: What's Happening at Matrix
July has been an exciting month for Matrix and we are eager to show you all the latest insights! In this edition of the Matrix eNews, you will find some … Read more »
Maximizing Time Management with Monarch Activities and Reporting Features more than Doubles Year over Year Budget
Our second Matrix Sales Superhero of 2021 maximized efficiency and tracked activities like a champ in order to dominate year over year new local direct … Read more »
Automation is Transforming TV Ad Buying
Sponsored Content from Matrix as published on NextTV.com Television advertising is a high-volume, transaction-oriented business. Every hour that a linear … Read more »