---
title: Case Study: Increase Revenue with Inactive Accounts
description: Run and analyze inactive accounts as a means to finding new revenue with Monarch.
image: https://blog.matrixformedia.com/hubfs/Increase%20Revenue%20with%20Inactive%20Accounts%20Image.jpg
---

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# Case Study: Increase Revenue with Inactive Accounts

 Posted on  January 23, 2019  by [Team Matrix](https://blog.matrixformedia.com/author/celiavine)

[case study](https://blog.matrixformedia.com/topic/case-study), [Matrix Monarch](https://blog.matrixformedia.com/topic/matrix-monarch), [new revenue](https://blog.matrixformedia.com/topic/new-revenue)

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Did you know that the Matrix Solutions Media Ad Sales Platform, Monarch, allows you to run and analyze inactive accounts as a means to finding **new revenue**? Monarch looks at historical data and alerts you to the accounts that have not billed with you in the previous 12-months, but did spend prior. 

This analysis can be done at station platform or enterprise level to identify new opportunities and, in turn, find new revenue by utilizing existing resources.

[![Read Full Case Study Here](https://no-cache.hubspot.com/cta/default/1913602/8d5d129d-89c2-4393-8f63-a9b821e84589.png)](https://cta-redirect.hubspot.com/cta/redirect/1913602/8d5d129d-89c2-4393-8f63-a9b821e84589)

 

 Tags: [case study](https://blog.matrixformedia.com/topic/case-study), [Matrix Monarch](https://blog.matrixformedia.com/topic/matrix-monarch), [new revenue](https://blog.matrixformedia.com/topic/new-revenue)

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