Revenue Management is the Key to Optimization
As media companies evolve and shape shift, omnichannel revenue opportunities are emerging. Sure, there is more inventory to sell, which innately provides the … Read more »
Helping the Team Hit Budget by Utilizing Matrix Reporting
The final 2020 Matrix Sales Superhero spread a wealth of Matrix knowledge to members of the team to ensure everyone was best utilizing various Matrix Reports … Read more »
January 2021 E-News: What's Happening at Matrix
We are already a few weeks into the New Year and full swing ahead with everything New! New workflows, New candid conversations, a New Superhero Sales Success … Read more »
Matrix Means Media Podcast: Candid Conversation Series- Local TV's (Happy?) New Year: Views From the Top
Listen in to hear Matrix CEO, Mark Gorman, join top leaders of some of the most influential media companies today including Steve Pruett (Executive Chairman of … Read more »
December E-News: What's Happening at Matrix
This December eNews unveils the latest happenings at Matrix, including the final CEO quarterly update of 2020, Matrix's new advocacy group, MASC (Media Ad … Read more »
Matrix CEO Video Update: Q4 2020
In our Q4 2020 CEO Video update, Matrix CEO, Mark Gorman gives us insights into how Matrix is bringing together industry leaders in a newly formulated Media Ad … Read more »
The Post-Pandemic Radio Rebound
Radio is a powerful, ‘tried and true’ medium utilized across the United States; one that has been a staple for as long as we can remember. Even with streaming … Read more »
Matrix Means Media Podcast: Candid Conversation Series- WTF Just Happened (And What's Ahead)
Listen in on Matrix CRO Brenda Hetrick's exclusive conversation with the industry's foremost forecaster and champion, MediaVillage founder Jack Myers, as we … Read more »
November E-News: What's Happening at Matrix
In this November eNews you can uncover the latest happenings at Matrix, from how the team is growing and utilizing Matrix's Kiosk, to capitalizing on all … Read more »
Matrix Means Media Podcast: Candid Conversation Series- Local TV/ Video Advertising: A Reality Check
Listen in to hear this post-election media sales state-of-the-union with some of the leading representative voices in local TV/video advertising. In Matrix's … Read more »